We plan for
success
ABOUT REAL ESTATE COUNSELORS
RE Counselor is a trusted real estate advisory firm led by Reagan R. Schwarzlose, FRICS, CRE, MAI, CCIM—an industry expert with over 40 years of experience in real estate appraisal, consulting, and regulatory compliance. With a career spanning both fee-based and institutional environments, Reagan brings deep expertise in investment-grade property valuation, market and feasibility analysis, and the development of risk management strategies.
Throughout his career, Reagan has held executive positions at leading financial institutions such as JP Morgan Chase, First Horizon, and LaSalle Bank, where he led appraisal risk management, policy development, and regulatory oversight on a national and international scale. His work has shaped industry standards and helped institutions navigate complex real estate transactions with clarity and control.
Your Partner in
Property Insights
WHY WE DO WHAT WE DO
At RE Counselors, we provide personalized, insight-driven services designed to support banks, developers, legal teams, and investors. From managing appraisal policy and compliance to conducting feasibility studies, discounted cash flow modeling, portfolio analysis, and expert witness testimony, our approach is grounded in precision, integrity, and a deep understanding of the real estate landscape.
Our mission is to offer objective guidance and dependable expertise that empowers clients to make informed, confident decisions in a dynamic market.